Your guide to buying Organic Beauty Product. - WildBeaute

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Your guide to buying Organic Beauty Product.

How to buy Organic Beauty product.

The deal with natural organic industry is that. To many, it seems to be a trend. It is simply going back to the basics, to the roots and ground. It is not a trend but it a way of life to break the trends. Of course, that being said many companies see this is a “trend” opportunity. Wild Beaute sees this as a lifestyle and not a trend for the opportunity. We are here to help you see what you need to know and look out for when purchasing natural and organic.

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Why organic beauty is amazing

It could actually be the skincare regime you’ve been looking for. If you have more sensitive or acne-prone skin, having faith in your product’s ingredients and knowing their individual impact on your skin is so important. But when it comes to organic beauty you really need to be careful with what your buying, as it may not be as organic as it claims to be on the bottle or in the ad campaign. So instead of investing in a product that you think is free from synthetic and artificial ingredients, it could actually still contain them.

What is organic beauty?

For those of you who aren’t really sure what organic beauty really is, it’s basically any product that doesn’t contain any chemicals, parabens, phthalates or genetically modified ingredients. Typically, if you have sensitive or irritable skin, these ingredients could cause a bad reaction and even trigger a breakout, so organic beauty could be a great solution for you. It also means it’s free from animal testing, colors, dyes, and is 100% fragrance-free. The ingredients also have to be sustainably sourced and normally come in biodegradable, reusable packaging.


 What is the difference between ‘organic’, ‘made with organic’ and ‘natural’?

For most products to call themselves ‘organic’, 95% of their ingredients must be organic, according to leading cosmetic certifiers, COSMOS. However, for products to claim they’re ‘made with organic’, only 20% of the ingredients need to be organic, or just 10% if you eventually rinse the product off (like a cleanser).  Beware if you see the word ‘natural’, it doesn’t really mean its 100% natural and it’s definitely not organic. This is because the majority of natural ingredients are altered and refined (bleached, deodorized and heated to high temperatures), all of which strip them of their natural goodness.

Study the ingredient list

When looking at a product list remember that the ingredients are listed from highest in content to the lowest, so if there are any synthetic ingredients like Propylene Glycol or dimethicone, make sure they’re listed last. But don’t always assume the worst, as some natural ingredients have a more scientific name, for example, sodium chloride is actually just sea salt or citric acid is really just the acid that’s found in citrus fruits. If there are ingredients unknown then do your research.

Always Look for certified Seals 

The seal of approval from a cosmetic or organic certifier is crucial when you want to be 100% confident in your organic beauty products. The biggest, most reputable associations are Soil Association, COSMOS, QAI, ECOCERT, NSF, or USDA organic seal. Products with these seals will also have to list if they contain any non-organic ingredients. If it has been confirmed by these organizations, then you can be confident in your product, if it’s not, do some research in the company’s ethics and look into the production methods.


With Wild Beaute, you can rest assured that all of our ingredients are certified organic, cold-pressed and unfractioned, while being 100% vegan and cruelty-free. All certified by the industries.






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